That is why you must use another tool to export Linkedin Sales Navigator lists to Excel. Their most recent announcement, for instance, was a video of the first car delivery for a B2B customer in the United States.Exporting lead lists is not a native Linkedin Sales Navigator functionality. Regularly, FINN shares video updates about their business on LinkedIn. You can make your mark with B2B videos on LinkedIn and keep your prospects updated on what’s happening in your company,” he notes. “Video marketing on LinkedIn helps you communicate your brand’s message in the most effective visual way because videos perform better than images and texts. “Building brand awareness and improving engagement of your B2B audience on LinkedIn is as simple as posting short videos,” according to Max Wühr, co-founder & CGO at FINN. When sales and marketing on LinkedIn are properly coordinated, the customer retention rate grows by 36% and the revenue – by 208%.īesides, LinkedIn members are 25% more likely to reply to a Sales Navigator InMail message from a sales representative when they see marketing content from that brand.

The percentage of income prompted by social selling ranged from 51% in telecommunications to 67% in computer and network security.Ĭalculating your SSI score, LinkedIn relies on the following data in Sales Navigator: a) saved leads and accounts b) profile views c) people searches and d) Account and Lead Lists. During that time, each organization’s revenue was significantly impacted by Sales Navigator. All of them had been using Sales Navigator for over a year. In 2017, LinkedIn analyzed companies from 14 different industries.

Shortened sales cyclesīased on LinkedIn’s report, Hyland Software, for instance, reduced sales cycles by 30% to 60% with the help of Sales Navigator.Ī faster sales cycle is a huge competitive advantage, as it improves cash flow and gives you the fuel you require for continuous and more rapid business growth. Smart Links has great selling potential and can help expose your company’s content more efficiently and increase LinkedIn conversion rates. One of the Sales Navigator’s features, Smart Links, allows packaging and sharing of sales content: product overview, sales presentation, demo video, PDF case study, pitch deck, brochure, etc.Īdditionally, it enables tracking your prospects’ behavior with your content. Extensive pool of methods to work with B2B leadsĭepending on the Sales Navigator subscription plan, social marketers have access to different features and tools to get qualitative leads and convert them into clients: Using LinkedIn Sales Navigator, you’ve got the richest source of B2B data: over 75 million organizations have LinkedIn accounts. LinkedIn generates the largest number of B2B leads on social platforms – 80% compared to roughly 13% of leads driven by Twitter and 7% by Facebook. LinkedIn Sales Navigator is highly beneficial for B2B organizations. Image Source Critical Advantages of Sales Navigator for B2B Businesses LinkedIn Sales Navigator is a paid subscription-based tool offering monthly and annual billing. It has a relationship-based system that helps you conduct outreach on LinkedIn, nurture qualified leads, and establish a robust sales pipeline. Sales Navigator is a social selling tool on LinkedIn. So, let’s get the ball rolling with the definition. This article will enumerate some valuable LinkedIn Sales Navigator benefits and give you the most helpful tips. Indeed, Sales Navigator changes the whole leads-sales game for B2B companies on LinkedIn. Among all LinkedIn’s products, 74% of B2B sellers prioritize the top three sales intelligence tools:, LinkedIn Premium, and LinkedIn Sales Navigator. In addition, they report two times higher conversion rates on LinkedIn. When the cold call is dead and traditional B2B prospecting tactics are not enough, it’s time to derive the maximum from LinkedIn – one of the most effective social media platforms for generating leads.Ĥ0% of B2B marketers acknowledge that LinkedIn is the #1 channel for driving high-quality leads.

Linkedin search navigator